A retail revolution is coming; with Generative AI unleashing new power for brands and retailers to transform customer engagement from insights to processes and experiences. 93% of UK retailers are investing more than ever in AI-driven technologies (Salesforce, Aug 2023) – but what’s practically possible right now and what role can it play in the future of retail?

Speakers

Jenni Baker

senior editor - branded content,

The Drum

Jonathan Beeston

EMEA marketing director for marketing cloud,

Salesforce

Faisal Kamran

principal technology analyst,

Sony

Debbie Ellison

global chief digital officer,

VMLY&R Commerce

Will Harvey

senior breakthrough innovation lead - digital,

Diageo