Business models are evolving. Once‑commoditized industries are now experiencing growth and premium margins as new entrants introduce innovative ways to deliver products and services. Markets that once benefited from high barriers to entry are being disrupted as new players leverage technology to reinvent processes and reimagine the customer experience.
In this new environment, business velocity and the ability to pivot have become organizational mandates. Speed has emerged as a differentiator and catalyst for transformation, and organizations that can move fast are outperforming others on innovation, growth and other metrics, including financial outcomes.