Many organisations are increasingly looking towards data-driven decision making. With the growing importance data and analytics provide to many businesses, the ability to create intelligent insights at speed is becoming a business imperative that will enable companies to compete and differentiate in an increasingly agile economy. Allowing organisations to identify market trends, optimise operations, predict risks and help identify new opportunities are all crucial in guiding strategic decisions, as well as choosing the right data platform to support.
And with an overwhelming amount of products and services in the market today that seem to solve problems that we don’t even know exist yet, teams are grappling with the challenges of establishing a connected data analytics strategy alongside the increasing business pressure to deliver value. This often leads to frustration within the business as a whole and poor execution overall.