Master data management (MDM) is the gold standard of data management and analytics, but many organizations struggle to select the right solution to meet their needs. With a host of MDM vendors offering packaged solutions, it is sometimes difficult to understand how they differ, or which MDM platform would be the best fit to achieve an organization’s goals.
Therefore, it is important to first identify your desired business outcomes and understand what features are needed so you can select an MDM solution that is the best fit for both short-term and long-term needs. Choosing an MDM solution that’s not aligned properly can result in wasted time, resources, and money.