In business, one must expect an inevitable rate of organic evolution; politically, economically, socioculturally and technologically. Therefore, as the narrative of change has engulfed the aged care landscape over the last decade, it has become easy to tune out to such sentiments.
However, while it may seem like semantics at face value, change is very different to transformation. Transformations occur when multiple, significant market forces accelerate and collide together like a storm. What has happened within the Australian aged care industry from 2019 to 2022 fits this description perfectly.