Recent research has suggested that the potential economic impact of the metaverse may add up to as much as $3 trillion in the next decade. But this fixation on the future misses a more important point. Extended reality (XR) technologies are already changing the way businesses work today.
At Meta for Work, we’ve seen first-hand how companies are using virtual and mixed reality to make creative processes faster and more efficient; how they’re boosting performance through immersive training and career development; or how they’re giving dispersed teams a real sense of presence in virtual meeting spaces that enable deeper collaboration.